Monday, November 19, 2007
A Message To Merchants
It was quite a busy weekend AT THE WAREHOUSE. We are grateful for the "regulars" who continue to love the place and see it as one of their weekend destinations. Why do people come back? One way to find out to is to get to know them and ask. And there is one question I ask you to ask yourself: What have I done today that will make more people aware of this place? Have I invited someone new, collected or sent an email, made a contact, sent a press release, responded on a local blog. We need that personal connection to our customers. Advertising alone will not be enough (leave that to the big box stores) and collectively we can make this a frequent weekend stop for many. It's more than word of mouth, it's word from a friend or friendly stranger.